Consumer Behavior
by Kardes, Frank- List Price: $344.95
- ISBN-10: 0538745401
- ISBN-13: 9780538745406
- Edition: 1st
- Type: Hardcover
- Publisher: Cengage Learning
About The Book
This wide-ranging yet focused text provides an informative introduction to consumer behavior supported by in-depth, scientifically grounded coverage of... Read more
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