Retail Management: A Strategic Approach

by Berman, Barry

List Price: $209.20
ISBN-10: 0136087582
ISBN-13: 9780136087588

Edition: 11st
Type: Hardcover
Publisher: Pearson College Div

About The Book

The text that helps readers thrive in today’s retailing industry. An Overview of Strategic Retail Management; Situation Analysis; Targeting... Read more

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Retail Management: A Strategic Approach

About The Book

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Marketing Research: An Applied Orientation

Global Marketing Management

Basic Marketing: A Marketing Strategy Planning Approach

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