
A Preface To Marketing Management
by Peter, J. Paul- List Price: $130.67
- ISBN-10: 0073529966
- ISBN-13: 9780073529967
- Edition: 12nd
- Type: Paperback
- Publisher: McGraw-Hill/Irwin
About The Book
Preface to Marketing Management, 12e, by Peter and Donnelly, is praised in the market for its organization, format, clarity, brevity and flexibility.... Read more
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