Cases in Health Care Marketing
by Fortenberry Jr., John L.- List Price: $65.95
- ISBN-10: 0763764485
- ISBN-13: 9780763764487
- Edition: 1st
- Type: Paperback
- Publisher: Jones & Bartlett Learning
About The Book
Cases in Health Care Marketing features 40 case studies that explore real-world scenarios faced by healthcare marketing executives. Divided into six... Read more
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