Health Services Marketing: A Practitioner's Guide

Health Services Marketing: A Practitioner's Guide

by Thomas, Richard K.
  • List Price: $74.99
  • ISBN-10: 0387736042
  • ISBN-13: 9780387736044
  • Edition: 2008th
  • Type: Paperback
  • Publisher: Springer

About The Book

For today’s busy health care professional, clinical expertise is not enough: one also has to know the market. Richard Thomas’s step-by-step guide... Read more

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