Marketing: An Introduction

Marketing: An Introduction

by Armstrong, Gary
  • List Price: $210.00
  • ISBN-10: 0136102433
  • ISBN-13: 9780136102434
  • Edition: 10th
  • Type: Paperback
  • Publisher: Pearson College Div

About The Book

This best-selling, brief text introduces marketing through the lens of creating value for customers. Today’s marketing is about creating customer... Read more

FINDING THE BEST PRICES

Related Books

Made to Stick: Why Some Ideas Survive and Others Die
  • Year: 2001
  • Edition: 1st
  • Publisher: Random House
  • Type: Hardcover
  • ISBN13: 9781400064281
  • ISBN: 1400064287
International Business
  • Year: 2010
  • Edition: 8th
  • Publisher: McGraw-Hill/Irwin
  • Type: Hardcover
  • ISBN13: 9780078137198
  • ISBN: 0078137195
Corporate Finance (2nd Edition)
  • Year: 2010
  • Edition: 2nd
  • Publisher: Pearson
  • Type: Hardcover
  • ISBN13: 9780136089438
  • ISBN: 0136089437