Marketing Public Relations: A Marketer's Approach to Public Relations and Social Media

Marketing Public Relations: A Marketer's Approach to Public Relations and Social Media

by Gaetan T. Giannini Jr.
  • List Price: $193.32
  • ISBN-10: 0136082998
  • ISBN-13: 9780136082996
  • Edition: 1st
  • Type: Paperback
  • Publisher: Pearson

About The Book

KEY BENEFIT: Marketing Public Relations breaks from the norm by presenting public relations using a marketing, rather than a communications studies or... Read more

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